Once more, with Reasoning this time

Feedburner posted this on their "Burning Questions" blog. Great overall data regarding podcasting. Interesting, though, that they state that they support more podcasting feeds than there are radio stations worldwide. Good piece of PR there, but while Feedburner is loved by all, let me sprinkle a little cold water on that number.

Each podcast is like a show. Not a radio station. So, while they host more than 44,000 podcast feeds – that's more like 44,000 shows on what would be somewhat less than 44,000 radio stations. Let's be generous and say that there are 24 shows per day on a 24 hour talk radio station. That would be more like 1,833 radio stations…..

Before you think I'm criticizing them, let me say, hosting feeds for 44,000 shows is huge. I congratulate them. Just wanted to do the math for them.

Read the report – it's a fantastic piece otherwise.